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Ann Arbor Art Fair
Baker Strategy Group is located on Main St. right in the heart of the art fair. We thought it would be fun to ask people a few questions about their experience this year. Their answers had some interesting variety but also some clear similarities.
A Worthwhile Investment: Studies Show Employee Satisfaction Makes a Business Thrive
“Invest in your employees’ success, they will invest in yours.” Check out these six strategies that Dr. Noelle Nelson suggests for a more cheerful and consequently more productive workplace. Among these strategies she lists frequent and specific feedback as an important tool for employees to both celebrate their successes and progress as individuals. Join Aluminum Company of America, Starbucks, and…
Baker Strategy Opens Office in Downtown Ann Arbor
Baker Strategy Group (BSG) relocated to a new office at 214 S. Main St., Suite 212 Ann Arbor, MI 48104, directly over Espresso Royale Café. The space is managed by Curtis Property Management, a long-time property management firm in Ann Arbor. Formerly located with growing strategic partner MOVE Communications, the change in headquarters is an important step…
Family Business
Family business is big business. They make up 64% of the U.S. GDP and about 2 out of every 3 jobs in the U.S., according to a study by Joseph H. Astrachan and Melissa C. Shanker. Family businesses are a large part of the U.S. economy, yet their advantages and management challenges can be quite different from public companies.
Detroit Economic Club Partnership
Baker Strategy Group is proud to be a partner of the Detroit Economic Club (DEC). DEC is an organization that facilitates discussion and debate on popular issues among renowned professionals. This year, BSG helped provide feedback from DEC members in order to shape initiatives for next year. http://www.econclub.org/Sponsors/Partners.aspx
CFI Group White Paper: Customer Journey Mapping
Customer Journey Mapping moves beyond just capturing feedback from customers and instead looks at all of the touchpoints, purchase stages, and customer segments for a comprehensive view of the entire customer experience. Advanced retailers pull together available data and organize it around the most important workflow: the customer journey.